
IKEA products are based on the “trinity of form, function and affordability.” During the 1950’s founder Ingvar Kamprad observed that “most nicely designed products were very expense”, yet he desired to manufacture well-designed practical products that the majority of people could afford. These days affordable furniture is easier to come by – giving IKEA its fair share of competitors. The companies I chose may not all have the same flat-pack, self-assembly furniture form as IKEA but they each offer customers the same stylish look and/or affordability.