February 24, 2010

Facebook vs. myspace

I'm not sure that the Facebook logo is all that more innovative than the Myspace logo cur
rently on the Myspace home page because Myspace has dropped the .COM and the motto A Place For Friends--both suggestions discussed in class when we first were evaluating the logos.
In addition to logos, both these companies need to have easily recognizable buttons on the Web to that they can be posted by sites hosting links. I can see that buttons are necessary for several reasons:
  • Logos, especially registered trademarks, are to be reproduced only by the owning organization. Contrary to that situation, both these social networking companies want to make it easy for others to post linking buttons.
  • The textual nature of the official company logos don't lend themselves to the square key-cap analog commonly used to save space--and be hip.

Posted by Jonathan


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